Websites
Fast, good-looking business websites that turn visitors into enquiries, and that you can update yourself.
before: no site, or one you avoid sharingafter: a site that brings in customers
Hi, I'm Samuel
I'm a software developer who builds websites, apps and the automation behind them. Whether you need your first website or want your whole business running on autopilot, I design it, build it and launch it.
Not sure yet? Tell me what you need →
messy tasks in
organised work out
tasks handled automatically 0done by hand 0
01 · what I do
What I can do for your business
Two kinds of work that fit together: the websites and apps your customers see, and the automation that runs your business behind them.
Build websites & apps your customers use
Web apps & portals
Booking systems, client portals, dashboards and full software products, built to grow with you.
before: an idea or an overloaded spreadsheetafter: a product people log into daily
Mobile apps
iPhone and Android apps for your customers or your team, from the first version to the app stores.
before: customers who live on their phonesafter: your business on their home screen
Online stores
Shops that are easy to buy from and easy to run, with payments, delivery and stock handled.
before: selling through DMs and transfersafter: a store that sells while you sleep
Automate & grow the work behind the scenes
Workflow automation
Data entry, follow-ups, approvals and reports handed to software that never forgets a step.
before: copy, paste, remind, repeatafter: work that runs 24/7
Connecting your apps
The apps you already pay for, wired together so information is entered once and correct everywhere.
before: ten tools that don't talkafter: one source of truth
AI assistants
AI that answers customer questions, reads documents and sorts your inbox, with a person checking anything important.
before: inboxes and PDFsafter: answered, sorted, filed
Getting more customers
Lead capture, follow-up sequences and simple tracking that shows which marketing actually pays.
before: leads slipping throughafter: a pipeline you can measure
02 · see it in action
Pick a project. Watch it come to life.
Choose what you'd like to see: a website being built from scratch, or a business running itself. Then pick an example.
03 · my work
Shipped & running live
Websites and web apps I've built that are live right now. Click through and try them.
NayaAI
web app · ai voice agent● live
Naya AI
An AI sales assistant that answers the phone. It picks up inbound calls day and night, asks the right questions to qualify each lead, books meetings straight into the calendar and follows up automatically, with every call logged in the customer records.
Voice AILead qualificationBookingB2B SaaS
visit live site ↗
DropBot
web app · e-commerce● live
DropBot AI
An AI marketing engine for dropshippers. It generates product angles, ad copy and campaign ideas, and includes unit-economics and ad-budget calculators so sellers test products before they spend.
AI generationE-commerceSaaS
visit live site ↗
BoatLocal
marketplace · travel● live
BoatLocal
A booking marketplace for Amsterdam canal cruises. Visitors compare shared and private boat tours from independent local operators and book in a few clicks, with secure card payments built in.
MarketplaceOnline bookingPaymentsTravel
visit live site ↗
your_project
next build○ slot open
Your business, next
This space is reserved for the next thing I ship, whether that's a website, an app or an automation. It could be yours.
WebsiteAppAutomation
claim this slot →
04 · how we work together
How a project moves
01
Discover
We talk through your goals, your customers and how your business works today. The first call is free.
02
Design
You see the plan and the look before anything is built: the pages, the features, and what gets automated.
03
Build
I build in small working pieces, so you see real progress every week and can give feedback early.
04
Launch
We go live, I make sure everything runs smoothly, and I'm around for updates and your next idea.
05 · tools I use
Fluent in your stack
Code when the job needs it, no-code when that's faster. I pick tools for your team, not for my CV.
PythonNode.jsTypeScriptReactNext.jsPostgreSQLSupabaseDockerAWS
n8nMakeZapierAirtableHubSpotStripeShopifyTwilioWhatsApp APIClaude API
06 · about me
The person behind the work
$ whoami
Samuel. Software developer. Websites, apps and the automation behind them.
$ cat strengths.txt
→ Builds websites and apps that look good and are easy to use.
→ Learns a new industry fast: retail, health, agencies, property, logistics.
→ Writes real code when no-code hits its limits, and uses no-code when code is overkill.
→ Talks revenue with founders and schemas with engineers.
$ cat philosophy.txt
→ If a human does it twice, a system should do it the third time.
$ status --now
→ open to new projects · replies within 24h
$
07 · let's talk
Got a project in mind?
Need a website, an app, or more hours in your week? Tell me what you're after. We'll start with a free 30-minute call, and you'll leave with a clear plan whether we work together or not.
Prefer email? Write to me directly:
ballerthedev@proton.me
● usually replies within 24 hours